South Africa’s largest assembler and supplier of PCs, Mustek, has entered a partnership with ASUS, a global leader in motherboard manufacturing and notebook vending; to distribute the Taiwanese product across South Africa and other Africa regions.
The partnership, which was formalised in April 2013, will grant Mustek distribution rights of the ASUS range of products, comprising award-winning tablets and notebooks; while supporting its strategy to align with the strongest local and international brands.
ASUS also stand to benefit from this arrangement as the partnership will help grow its brand presence and customer base in the South African market.
Speaking on the partnership, Country Manager of ASUS South Africa, Jeff Kuo, says “This is a partnership of mutual interests, focused on growth, quality and service, and we are confident that this relationship will be successful and beneficial to both parties involved.”
On his part, Mustek CEO, David kan said “ASUS has seen steady growth in South Africa, mostly due to the popularity of its innovative and award-winning products, such as the Nexus 7.”
He added that “Mustek continues to focus on expanding our basket of offerings with premium brands to meet the evolving needs of our customers. ASUS perfectly meets the significant demand for world class mobile solutions including their tier one notebook and tablet ranges.”
